Fresh Pac markets a complete line of strawberries, raspberries, cucumbers, squash and cherry, roma and vine-ripe tomatoes under the Fresh Pac and Mr. Bob brands and is also affiliated with California's largest independent strawberry grower, Well-Pict Berries. Fresh Pac ships various products on a year-round basis, depending on the specific commodity and growing season.

Fresh Pac closely manages all facets of the growing, harvesting and shipping process to maintain the highest quality and safety standards. The company works closely with their growers to assure that the best varieties, latest cultural practices, and proper packing techniques are utilized.

Fresh Pac pioneered a quality assurance program for strawberries grown in Baja California that is consistent with the standards established for the Californa strawberry industry. A key component of Fresh Pac's quality assurance program is insuring that all growers are provided the latest technical information.